Service Blueprinting
Model your service to help people like never before
A service blueprint captures the actions you take as an organisation to meet your residents’ needs. It is a picture of all your steps and decisions, and how these impact your residents, so that you can identify weaknesses.
The primary focus of a customer journey map is to learn more about the end user, while the focus of a service blueprint is to document how the organisation creates the users experience.
Learn how to create a service blueprint so you can see your service through the eyes of your users.
Who should attend
If you are new to service blueprints, this course is perfect for you.
The training is for anyone who faces complex problems and residents’ needs you have to respond to. You might be part of a local government transformation team, a new service designer, a user researcher or a project manager.
Want to know more?
Do you have questions or would you like advice? Get in touch with Rebecca!
Rebecca - Consultant & Trainer
Costs
Inhouse training (group)
- 15 delegates
- 1/2 day
- Your location or Online
- £3,000
- Entry level beginner
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Course contents
Learn how to create a service blueprint and make changes to improve your service.
Service blueprinting shows you a picture of all the steps your organisation takes to meet users’ needs in a way that allows you to:
- Discover where you are making life harder for your users
- Determine how you might meet your users’ needs more efficiently and effectively
- Organise the changes, test their impact and track the benefits
Your benefits
- Our training is co-designed with the public sector.
- All our trainers have lived experience of using Service Design in public sector organisations.
- You get examples and guidance on how to adapt theory so it fits within your organisation’s culture and set up.
- The training is far from ‘talk-over slides’. We combine the depth, substance and rigour of an academic qualification with fun, collaborative and creative workshops.
About the trainers
Megan Davies
About me
Since studying entrepreneurship at university, Megan has always been applying design thinking principles to developing innovative solutions. With Basis, she has developed new leisure services, reviewed online community platforms, and designed solutions for the social care sector in Wales.
Max Goodall
About me
Max has helped bring service users’ stories to life so that people can truly understand their needs. With years of experience developing user personas through data analysis, interviews, and surveys, he shares practical insights on the best approaches for capturing and utilising user perspectives.
What the training gives you in practice
Thorough knowledge
Know how to work with services to create service blueprints and be able to evaluate your service from your residents’ perspective and identify gaps and weaknesses.
Apply tomorrow
Understand how to use service blueprints to tell your users’ story and gain support to implement changes.
More impact
Our specialised Service Design courses equip your organisation to achieve better results, more social value, and crucially improve outcomes for your residents.
Storytelling
Learn how to tell your user's story and gain support to implement changes.
What our fans say
Proven success
Organisations we train(ed)
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